Top of this document
Go directly to navigation
Go directly to page content
organisation
Simply writing a plan, no matter how well thought-out, is never going to be enough to re-establish Amsterdam as one of the top five European cities for business. Action will be needed. And there is no easy formula for this. All decisions regarding the content of the Amsterdam Top City programme - as well the approaches to realizing it - will need to incorporate a high level of flexibility. Which is why we have opted for a programmatic approach.
Key Points
A quick start was made with the selection of more than 20 projects and initiatives for subsidies, and they have already yielded tangible results. Meanwhile, the programme’s goals have been reviewed and refined in the Key Points Note on Amsterdam Top City 2007. The note reflects the focus of the programme in eight key points. The key points can be divided up into three types of activities: removing obstacles, setting up activities that will make a difference, and marketing Amsterdam’s qualities.
A. Removing obstacles to Top City
1. Optimal assistance to expats
2. Building an open and hospitable city
B. Making a difference
3. Developing top quality educational courses: 'Harvard on the Amstel'
4. Assisting (developing) creative talent and cross-overs
5. Optimising the IT infrastructure, content and applications
6. Stimulating knowledge validation and business orientation in Life Sciences
7. Amsterdam as s sustainable city
C. Marketing the city’s qualities
8. Profiling the city as a centre of events and applying city marketing
Connections
It is Amsterdam’s ambition to realize the goals laid out in the Key Points plan by 2010. In 2007, we will be focusing extra attention on the goals related to four of the points. The emphasis in our approach to achieving those goals will be initiating new projects, connecting projects and bringing together different cooperating parties. It is essential to bring as many players as possible in contact with one another. Achieving the goals set out in the key points is a responsibility shared by all the cooperating parties.
Phone +31202541002